In: Marketing

cuchara de palo
It was due…
27 September, 2017

I’ve been neglecting the Trucosviajeros microsite in English to work on the project and it was about time to go…

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Do you know your buyer persona? Identify your ideal reader – Free data sheet
10 March, 2016

Buyer personas are fictional representations of your ideal customer. We use them at different marketing stages to shift our focus…

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Murphy’s cousin: about the art of detecting issues and making things happen
17 January, 2016

I’ve been asked lately about the “Murphy’s cousin” I write on my social networks bio. You’d have guessed by my surname…

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3 free SEO books to understand SEO, what it is and why you need
10 January, 2016

Today SEO or free positioning on search engines is a profession on itself, ever changing and very complex. However, there are…

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New years’ eve resolutions: better project management
1 January, 2016

I don’t know how you are at planning and meeting deadlines. If we ever meet, and I hope we do, you’ll…

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Digital Marketing and Blogging tools for free
Blogging life: My 21 favourite digital marketing and blogging tools and what I use them for
3 May, 2015

A couple of days ago, on the anniversary party of Galicia TB, the travel bloggers association of Galicia, we went over some…

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